Apple services will fall in price due to the Apple One program

Apple One will be presented along with the iPhone 12

According to a source with reference to people familiar with the situation, Apple is going to introduce a series of tariff plans that will allow you to use several Apple services at a lower price. The new tariffs will be presented as part of the Apple One program along with the iPhone 12 in October . Apple One will turn out to be a benefit both for the company itself and for users: Apple will sell more services and earn more money, and users will be able to save, since subscription to the package will be cheaper than buying each service separately. 

Apple services will fall in price due to the Apple One program

Reportedly, there will be several package offers. Basic includes Apple Music and Apple TV +. The package is more expensive – the same two services, supplemented by the game Apple Arcade. A little more expensive is the bundle with Apple Music, Apple TV +, Apple Arcade, and Apple News +. Finally, the most expensive plan will include all four of these services and additional iCloud storage for photos and files.

By implementing the One program, Apple will follow the lead of Amazon and its proprietary Prime program, which is generating considerable profits. The subscription fee will be charged annually or monthly, depending on how convenient the user is.

Source: Bloomberg

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